Appointment Generation

Appointment setting is a universally difficult part of business development, and therefore the most common roadblock to growing your company through increased profitable sales.

In most businesses, no sale will happen without first speaking directly with a prospect. If you cannot get in front of (or on the phone or computer) a prospect, you cannot make a sale. The presentation itself is rarely the challenge; getting the presentation set up is. Your success as an entrepreneur/sales person requires you to become a proficient appointment setter.

At Infallible Sales, we ask our clients to define the success of their program in terms of ROI. We want you to succeed — and to continue working with you — in delivering the highest-level, best-quality leads or appointments for conversion into revenue.


  • Identify and target prospects that maximize your market strategy.
  • Engage the challenging C/VP level decision-makers.
  • Qualify leads to optimize your sales resource.
  • Nurture market relationships until they are sales-ready.
  • Deliver leads and appointments that will fill your pipeline.
  • Continually monitor program ROI and measurable key performance indicators.